My article about author platform mistakes was featured in The Writing Cooperative, a writing community and publication focused on helping each other write better.
Below is the intro, but you can click here to go straight to the full article.
I develop author platforms for a living and have worked with all kinds of writers — from paranormal romance, to literary fiction, to children’s picture books. No matter the genre, the same basic rule applies.
The goal is to be found by your readers, and your author platform must make it easy for fans to engage with and share your content.
The issues I’m going to share with you might seem obvious, but I come across them daily, even with established writers. The smallest holes in your author platform cost you big time. The worst part is, you won’t even realize the connections, opportunities, and sales you’re missing out on.
Go through this checklist and make sure your author platform is working for you…