Your author platform has 3 purposes—help readers to discover you, fall in love with you, and buy your books

In the Author Platform Mastery workshop, we will:

  • Establish a distinctive and memorable author brand
  • Discover blind spots in SEO and social media
  • Increase your readership and engagement
  • Maximize results and free up time to write

Author Platform Mastery Overview

Part 1: Your Author Brand

“Branding” is like decorating the storefront of your bookshop. When readers visit your website and your social media, you want them to stop in their tracks and pay attention.

In this lesson, we will define what makes you YOU and brainstorm elements that you can use to express your uniqueness as an author.

Part 2: Your Author Website

Do a complete audit of your website for content, usability, aesthestics, and performance.

Learn how to incorporate the branding elements explored in Part I.

Part 3 : Optimize Author Social Media

Make the look and feel of you brand consistent across all social media. Make the most of what each platform has to offer to drive readers to your website and books.

Formulate a consistent posting plan and make sure you are making the most of your time on social media.

The Author Platform Mastery masterclass includes:

  • 3-Part Video series
  • Author Platform Audit Workbook
  • live Zoom Mastermind and Q&A on Author Platform Mastery
  • ongoing support in the Writers’ Mastermind private Facebook Group

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